| Collect Glupods to Cut Carbon Emissions |
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| Written by Administrator | |
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For every Glupod angel earned, Something Inc. will donate 1,000 glucs that equal 202 lbs of carbon dioxide offsetting. Once the game launches, Glupod owners can play to earn more glucs to fight global warming.
SAN FRANCISCO and LONDON, April 17 /CNW/ - Earth Day, April 22, is just round the corner. What better time to do something fun and easy that will reduce carbon emissions? How? Get your friends to sign up for the new Glupod Facebook application at http://apps.facebook.com/glupods/ to earn Glupods. Glupods are characters from a new online game with the same name. It's the first online video game that allows players to turn in-game winnings into real-life support for Green causes. Something Inc, the company behind Glupod, has partnered with TerraPass, a carbon dioxide offsetting company, to create the Glupod Facebook application allowing Facebook users to earn an unlimited number of free Glupod angels, one for every 10 friends they get to sign up for the Glupod Facebook application. The Glupods will be granted on the game's launch date later this spring. For every Glupod angel earned, Something Inc. will donate 1,000 glucs that equal 202 lbs of carbon dioxide offsetting. Once the game launches, Glupod owners can play to earn more glucs to fight global warming. "We want to send a green message to the world, and we do that by offering our game for free, and donating our funds to control global warming," said Ioannis Tsiokos, Managing Director and co-founder of Something Inc. "This is one of the most creative approaches to controlling carbon emissions we've seen," said Mira Rubin Karp, TerraPass Manager of Sales and Business Development. "It's an easy way to get involved. I hope a lot of people around the globe will take advantage of this offer." |
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